What is it that attracts you to a garment, and convinces you that it is time for it to be a part of your wardrobe? Fabric, style and fit are of course important, but what is the first thing we see? Color! How many times do we come across that sweater that is so cute, but stop ourselves and think it would “look better in another color” perhaps a more traditional, safer shade like white or black. Who doesn’t love black and its special abilities? Who doesn’t love white and its classic appeal? But isn’t it time to step out of the box and add some color to your closet? Maybe you just need a little help. Pantone, the world-renowned authority on color and common link in fashion between manufacturers, retailers, and customers could be the place to start.
Pantone’s color choices influence not only the fashion industry, but also interior design, graphic arts, advertising, and film. The company gained popularity by providing custom color standards to these industries by studying and researching color, and how it impacts individuals; all the while developing new shades, perfecting color matching and creating color palettes.
As a consumer, whether you are updating your closet or changing a theme in your home, you can look to Pantone for assistance in many ways. Pantone provides a palette of popular, current colors, along with the color of the year (the color are you going to see a lot for 365 days), an annual color report (what these colors mean to designers and what they may mean to you), which colors look best together, what colors look best on you, and top designers’ favorite colors this season and why. Pantone’s color of the year applies to both women and men. We all have a bright side; these guidelines will help you utilize color more effectively in your life. As 2013, the emerald year, has come to a close I am excited to see what the radiant orchid year has in store for us.
Note: ImageDesign Consulting offers personalized Color Analysis for men and women using the most current Pantone shades.